Socially-Conscious Entrepreneur, Advocate and Storyteller, CEO and Founder of 7 Virtues
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Barb Stegemann’s entrepreneurial vision was formed after her best friend—a soldier—was severely wounded in Afghanistan. Understanding that supporting Afghanistan’s economy was key to building stability for its people, Stegemann created The 7 Virtues, a company that sources organic, fair trade essential oils from countries experiencing turmoil (such as Afghanistan, Haiti, the Middle East and Rwanda).
Stegemann became known to millions of Canadians when she became the first woman from Atlantic Canada to land a venture-capital deal on the CBC TV show Dragons’ Den (The Canadian version of Shark Tank) —for The 7 Virtues Beauty. She went on to become the “Top Game Changer” in the history of the popular reality show for creating her social enterprise.
Since then, Stegemann has been named one of Canada’s Top 100 Most Powerful Women in Canada; won the APEC Women and the Economy Summit Award from the US Department of State; won the Ernst & Young “Entrepreneur of the Year Award in the Emerging Entrepreneur category”; was ranked as one of Profit Guide magazine’s “Top 30 Cool and Fabulous Canadian Entrepreneurs”; was given an Honorary Diploma from Nova Scotia Community College; and was also made the first female Honorary Colonel in the history of 14 Wing Greenwood base, Royal Canadian Air Force.
Stegemann is the author of the bestselling book, The 7 Virtues of a Philosopher Queen, a book which has empowered women (and men) to launch companies, run for public office, and end bullying. Her compelling story of overcoming adversity through the power of stoic wisdom is the subject of the feature-length documentary Perfume War. The film tells Stegemann’s entrepreneurial story and has garnered many awards, includingBest Humanitarian Film, Sedona Film Festival, Arizona; and the Vanguard award for cutting-edge ideas at the Artemis Film Festival, Santa Monica, California.
She earned her Bachelor of Arts from Dalhousie University and her Bachelor of Journalism Degree from the University of King’s College. She received an Honorary Doctor of Letters Degree from the University of New Brunswick.
Barb is also a graduate of the Sephora Accelerate Cohort where she developed her new contemporary line. Her brand inspired the global beauty giant to create a new Clean & Conscious space in their USA stores.
The 7 Virtues Peace Perfumes are hypoallergenic, cruelty-free and available at Sephora Canada and Sephora USA.
"Barb was amazing. The students and everyone in attendance thought she did a fantastic job. Our key benefactors loved her and thought she was the best speaker that we have ever had."Matt Smilor | Values and Ventures Director | Texas Christian University
"Barb was a resounding hit …!!!! We received a great deal of feedback and attendees shared that they felt Barb was the best speaker. We were impressed that you she willing to speak at the expo in the morning and that she stayed to answer every attendee’s question. Then she showed up positive and full of enthusiasm and nailed her opening talk with a standing ovation! Again, audience members told us, in their words, “Barb stole the show!” Her sense of humour and the way she engaged the audience is still buzzing in our community. Barb really does live by her philosophy. She is a woman of action. We will be booking her again and again."Meeting Professionals International
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Two-Term Governor of New Mexico, Former Secretary of Energy, U.S. Ambassador to the United Nations, and Member of the U.S. House of Representatives
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World-Renowned Economics Professor, Bestselling Author, Innovative Educator, and Global Leader in Sustainable Development
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